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Film History, 2/e
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American Cinema and the Entertainment Economy: The 1980s and After

Multiple Choice



1

Which of the following is not a change that occurred in the Hollywood industry in the 1970s and 1980s?
A)cable television firms began financing films
B)the amazing popularity of VCR rentals cut into U.S. theatrical attendance significantly
C)beginning with Top Gun in 1986, video copies of Hollywood films were priced to "sell through"
D)video rentals and sales accounted for a high percentage of total income
2

Which of the following is an example of corporate consolidation in the film industry to create media conglomerates?
A)the rise of the DVD player
B)the importance of the "mini-majors" in the 1980s
C)the purchase of 20th Century-Fox by Australian publishing magnate Rupert Murdoch
D)all of the above
3

Which of the following is not a characteristic of Hollywood's "megapicture mentality"?
A)organizing releases around a summer "tentpole" release
B)aiming films at a global audience
C)basing films on simple but intriguing ideas that can be easily summarized
D)aiming films at mature adults and hoping that younger audiences will also want to see sophisticated, adult-oriented films
4

Which of these is an effect of the "megapicture mentality" on the Hollywood industry?
A)the importance of talent agents has diminished
B)business agreements with the Majors heavily favor theater owners, who command a large percentage of the gross income
C)many spectacular failures have cost the Majors significant revenue
D)marketing costs are quite low by comparison to huge budgets
5

What is the purpose of "megaplexing"?
A)to increase the number of screens on which a film opens
B)to maximize economies of scale
C)to improve the quality and comfort of auditorium facilities
D)all of the above
6

Which of the following is not an aspect of the "intensified continuity" style?
A)longer takes
B)complex tracking shots
C)more close-ups
D)"push in" shots
7

Which major Hollywood director of the 1980s and 1990s created a distinctive visual world with alternately familiar and grotesque imagery in films such as Beetlejuice and Edward Scissorhands?
A)James Cameron
B)Spike Lee
C)Tim Burton
D)Michael Mann
8

Which of the following was not a major Hollywood genre in the 1980s and 1990s?
A)teen comedy
B)neo-noir
C)animation
D)live-action musical
9

How were independent American films able to achieve success in the 1980s and 1990s?
A)the formation of the Sundance Institute in 1980
B)production financing from television
C)the formation of "mini-major" studios
D)all of the above
10

Which of the following was not an influential "off-Hollywood" film of the 1980s?
A)Jim Jarmusch's Stranger than Paradise
B)David Lynch's Blue Velvet
C)Oliver Stone's Platoon
D)Stephen Soderbergh's sex, lies, and videotape
11

Which of these films does not contain digitally-produced imagery?
A)El Mariachi
B)TRON
C)Toy Story
D)O Brother Where Art Thou?