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Student Edition
Instructor Edition
INTERNATIONAL BUSINESS, 2/e
K ASWATHAPPA, Director, CBS of Management Studies, Bangalore

ISBN: 0070597154
Copyright year: 2006

Table of Contents


    1. Nature of International Business
    2. Theories of Global Trade and Investment
    3. Political and Technological Environments
    4. Cultural Environment
    5. Economic Environment
    6. International Strategic Management
    7. International Organisation Structure
    8. International Operations Management
    9. Managing Technology Transfers
    10. International Marketing
    11. International Financial Management
    12. Financing Foreign Trade
    13. International Accounting
    14. International Human Resource Management
    15. International Strategic Alliances
    16. Integration Between Countries
    17. World Trade Organisation
    18. Social Responsibility and Ethical Issues in International Business

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