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Basic Marketing, 10th Canadian Edition
Basic Marketing: A Global Managerial Approach, 10/e
Stanley J. Shapiro
Kenneth B. Wong, Queens School of Business
William D. Perreault, University of North Carolina
E. Jerome McCarthy, Michigan State University


Supplements

The following supplements are available for Basic Marketing, 10th Canadian Edition (ISBN 007-088729-2):

  • Learning Aid: July-01 (ISBN: 007-088730-6)
  • Test Bank: July-01 (ISBN: 007-088731-4)
  • Computerized Test Bank: July-01 (ISBN: 007-089284-9)
  • Instructor's Manual: July-01 (ISBN: 007-088333-5)
  • PowerPoints: July-01 (ISBN: 007-088734-9)
  • CBC Videos: July-01 (ISBN: 007-008997-x)
  • OLC: July-01 (ISBN: 007-088995-3)





McGraw-Hill/Ryerson