This is the book that every potential entrepreneur needs to be successful. Essential to create a basis for success. This book skips the "fluff" and is completely action-oriented. It is about building your business plan - a how to book. It is the best book on the market for a workbook style approach to the subject. Along with the text, there are spreadsheets for analysis and web research questions from the OLC, web links contextualized on OLC. This is the best value for a complete entrepreneurship package for potential Canadian entrepreneurs.
In this edition, look for more web-based materials, web site support for the text, more information on the impact of the internet on entrepreneurship and business startups, particularly ebusinesses startups, the inclusion of an additional sample business plan, plus more Entrepreneurship in Action and other new feature boxes called "For More Info" and "Key Points".
2003 McGraw-Hill Higher Education