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Concept Checks
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1

What are the circumstances in pricing a new product that might support skimming or penetration pricing?
 
2

What is odd-even pricing?
 
3

What is standard markup pricing?
 
4

What profit-based pricing approach should a manager use if he or she wants to reflect the percentage of this firm's resources used in obtaining the profit?
 
5

What is the purpose of loss-leader pricing when used by a retail firm?
 
6

Why would a seller choose a flexible-price policy over a one-price policy?
 
7

If a firm wished to encourage repeat purchases by a buyer throughout a year, would a cumulative or noncumulative quantity discount be a better strategy?
 
8

Which pricing practices are covered by the Competition Act?
 





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