In much the same way as our cover image portrays new growth out of old, the Tenth Canadian Edition offers new and innovative elements to support the time-tested coverage of core concepts in microeconomics. With the text's strong roots in the Canadian market, we have carried out a comprehensive consultation process with our current and potential users. The feedback has guided our development plan and resulted in five fundamental goals:
Shorten the text and improve the clarity and flow of material for increased student comprehension.
Provide more engaging applications to the real world to make economics come alive.
Include additional thought-provoking Canadian examples to provide perspective and context.
Provide more teaching options to allow for instructor preferences and emphasis.
Enhance the evaluation and support materials for both students and instructors to ensure consistent delivery and evaluation.
To obtain an instructor login for this Online Learning Center, ask your local sales representative.
If you're an instructor thinking about adopting this textbook, request a free copy for review.
2005 McGraw-Hill Higher Education