Marketing Information Center:


		Table of Contents Book Preface Sample Chapter About the Authors Supplements Feature Summary Canadian Reviewers Reviewers & Proposals PageOut Review Copies



	Student Edition
	Instructor Edition

Marketing : The Core

Roger A. Kerin, Southern Methodist University
Steven W. Hartley, University of Denver
William Rudelius, University of St. Thomas
Gerard Edwards, Douglas College
Carla G Tibbo, Douglas College

Welcome to the Online Learning Centre for Marketing: The Core, First Canadian Edition. Be sure to browse these pages for a comprehensive description of the book's many features. Students will find valuable resources in the Student Centre and the Instructor Centre provides faculty with a useful source of downloadable supplements.

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