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S and P Questions - Text
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If you purchased a new copy of this text, you will have received a pass code card with access information for S & P's Educational Version of Market Insight. Access to this site is required to answer the following questions.



1

If you bought this book in Canada or the United States, the text providesyou with access to a very powerful database of company information, called Standard &Poor's Market Insight. You have access via the following link (a password is provided in yourbook cover) to six years of data for 355 companies. The site provides 14 different ExcelAnalytics Reports including financial statements, ratios (6 years of ratios, actual and charted,with comparisons to the firm's industry), stock performance reports, and much more. Industryinformation (companies and profile) and company business activity are also reported. www.mcgrawhill.ca/edumarketinsight Enter the above link and review the introductions page. Proceed by clicking on the"Continue" icon, then enter your "ID" number, and you are in! Carefully review the"News and Notes" Table of Contents to the right and the profile presented for each area.Take a look at the 355 companies in the database by clicking the "Company" icon at thetop of the page, then "Population." Select one company of interest to review. Click on thehighlighted link and review the contents available from Market Insight. Look over thereports via the Table of Contents on the right. Throughout the coming chapters we will askyou to review or analyze Market Insight reports.The "Company Profile" contains recent market valuation information and a link to thecompany's Web site. The "Financial Highlights" provides current-quarter information onsales, market data, ratios, etc. Click the linked terms, for example, "Employees," and youwill be provided a definition of the term, a very useful feature when getting started.







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