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| 1.
|  |  When people respond to a limitation of freedom by asserting their freedom in another area, this is called |
|  | A) | physiological reactance. |
|  | B) | psychological reactance. |
|  | C) | pathological reactance. |
|  | D) | retroactive resistance. |
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| 2.
|  |  If you have a good alternative in a negative message, refer to it in the |
|  | A) | first paragraph. |
|  | B) | salutation. |
|  | C) | ending. |
|  | D) | None of the above |
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| 3.
|  |  To give bad news to peers and subordinates, describe the problem, present the alternative, and |
|  | A) | ask for input or action. |
|  | B) | use a forward-looking ending. |
|  | C) | end with the alternatives. |
|  | D) | None of the above |
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| 4.
|  |  Which of the following is NOT a negative message? |
|  | A) | Product recalls |
|  | B) | Resumes |
|  | C) | Layoffs |
|  | D) | Disciplinary notices |
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| 5.
|  |  Which of the following is NOT a type of buffer? |
|  | A) | Starting with any good news or positive elements |
|  | B) | Referring to enclosures |
|  | C) | Bad news |
|  | D) | Stating a fact |
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| 6.
|  |  Negative messages are less important than positive ones. |
|  | A) | True |
|  | B) | False |
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| 7.
|  |  A refusal is a type of negative message. |
|  | A) | True |
|  | B) | False |
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| 8.
|  |  It's OK to say you cannot do something as a defense in a negative message. |
|  | A) | True |
|  | B) | False |
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| 9.
|  |  Because we live in cynical times, you must make all negative messages direct. |
|  | A) | True |
|  | B) | False |
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| 10.
|  |  When writing a negative message, try to establish a middle ground with the reader by noting that you believe the company is being unfair. |
|  | A) | True |
|  | B) | False |
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| 11.
|  |  Disciplinary notices and negative performance appraisals start with the bad news and no buffer, because: |
|  | A) | You need to make the person feel really bad. |
|  | B) | You want to make sure that the reader doesn't minimize the message. |
|  | C) | You want to pay the person back for all the mean things he or she did. |
|  | D) | You don't want to waste your time or the reader's time. |
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| 12.
|  |  How many times should the negative be mentioned in a letter? |
|  | A) | Once in each paragraph. |
|  | B) | Only in the first paragraph. |
|  | C) | Only in the middle paragraph. |
|  | D) | Only in the last paragraph. |
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| 13.
|  |  When giving reasons for the negative message, use |
|  | A) | any reason. You just need something to make the letter seem reader-centred. |
|  | B) | any excuse to avoid dealing with the reader's objections. |
|  | C) | company policy |
|  | D) | None of the above |
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| 14.
|  |  An alternative does several things, one of which is: |
|  | A) | Giving the reader a poor second choice |
|  | B) | Giving the reader another negative |
|  | C) | Giving the reader the wrong impression of the company |
|  | D) | Giving the reader a choice |
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| 15.
|  |  Giving bad news to superiors means that you must turn the message from a negative focus to a ________ focus. |
|  | A) | positive |
|  | B) | neutral |
|  | C) | persuasive |
|  | D) | both positive and persuasive |
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