Global Business Today Information Center: Feature Summary


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	Student Edition
	Instructor Edition

Global Business Today, 2/e

Charles W. L. Hill, University of Washington
Thomas Mckaig, University of Guelph and U of Guelph at Humber

Feature Summary

A Canadian Perspective on International Business – The second Canadian edition focuses on revisions based on market feedback while retaining the balanced, global focus for which the Hill/McKaig book is known. It offers an appropriate Canadian perspective without obscuring the principle thematic thrust of International Business. The Canadian context makes this text even more suitable for the curriculum, and more engaging, relevant and accessible for Canadian students.

Engaging, relevant pedagogy that supports the text’s accessible approach. In addition to meaningful chapter opening and closing cases, several boxed features showcase Canadian and International examples and content.

Two unique pedagogical features offer additional opportunities for student application: Research Tasks at the end of each chapter, and Sustainability in Practice vignettes at the end of each part.

GlobalEDGE/CIBER^TM Research Task: Using the test and the GlobalEDGE^TMwebsite http://globaledge.msu.edu, students solve realistic international business problems related to each chapter. These exercises expose students to the types of tools and data sources international managers use to make informed business decisions.

Ethics chapter (Chapter 4: Ethics in International Business) offers coverage of topics such as the Canadian mining industry, the impact of SARS, the Gomery inquiry, and the Canadian Marketing Association’s Code of Ethics.

Meaningful Technology to support teaching and student success – GBT has a robust support package including instructor supplements, a content rich OLC, videos, IB Online, and an interactive Business Around the World Atlas that gives students access to international articles and accompanying exercises. For those looking for simulations, GloBus is quite popular in this area.

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