Frederick G. Crane,
QMA Consulting Group Limited Roger A. Kerin,
Southern Methodist University Steven W. Hartly,
University of Denver William Rudelius,
University of Minnesota
ISBN: 0070984948 Copyright year: 2008
Welcome to the Online Learning Centre for Marketing, 7th Canadian Edition. Visit the Information Centre to explore the book's features. Students will find valuable resources in the Student Centre and the Instructor Centre provides faculty with a useful source of downloadable supplements.
Instructors: Note that the Instructor Centre is password protected, intended for adopters. If you require a password, contact your McGraw-Hill Ryerson i-Learning Sales Specialist or send a request from this website.
To obtain an instructor login for this Online Learning Center, ask your local sales representative.
If you're an instructor thinking about adopting this textbook, request a free copy for review.