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Marketing a Promise: Alister Campbell, Senior Vice President, Marketing, Communications and E-Commerce, ING Canada talks about services marketing. <a onClick="window.open('/olcweb/cgi/pluginpop.cgi?it=gif::::/sites/dl/free/0070984948/484191/qtplay.gif','popWin', 'width=69,height=88,resizable,scrollbars');" href="#"><img valign="absmiddle" height="16" width="16" border="0" src="/olcweb/styles/shared/linkicons/image.gif"> (0.0K)</a> Click to Play Video Podcast Summary - ING Canada (25.0K)
You know the words…: Stephen Gash, Marketing Manager, Universal Music Canada, talks about marketing music. <a onClick="window.open('/olcweb/cgi/pluginpop.cgi?it=gif::::/sites/dl/free/0070984948/484191/qtplay.gif','popWin', 'width=69,height=88,resizable,scrollbars');" href="#"><img valign="absmiddle" height="16" width="16" border="0" src="/olcweb/styles/shared/linkicons/image.gif"> (0.0K)</a> Click to Play Video - Part 1 <a onClick="window.open('/olcweb/cgi/pluginpop.cgi?it=gif::::/sites/dl/free/0070984948/484191/qtplay.gif','popWin', 'width=69,height=88,resizable,scrollbars');" href="#"><img valign="absmiddle" height="16" width="16" border="0" src="/olcweb/styles/shared/linkicons/image.gif"> (0.0K)</a> Click to Play Video - Part 2 Podcast Summary - Universal (24.0K)
Marketing You: Bryce Carter, Executive Vice President, Xela Global Resources Inc., talks about the role of the professional recruiter and offers some strategies for marketing you. <a onClick="window.open('/olcweb/cgi/pluginpop.cgi?it=gif::::/sites/dl/free/0070984948/484191/qtplay.gif','popWin', 'width=69,height=88,resizable,scrollbars');" href="#"><img valign="absmiddle" height="16" width="16" border="0" src="/olcweb/styles/shared/linkicons/image.gif"> (0.0K)</a>Click to Play Video - Part 1 <a onClick="window.open('/olcweb/cgi/pluginpop.cgi?it=gif::::/sites/dl/free/0070984948/484191/qtplay.gif','popWin', 'width=69,height=88,resizable,scrollbars');" href="#"><img valign="absmiddle" height="16" width="16" border="0" src="/olcweb/styles/shared/linkicons/image.gif"> (0.0K)</a>Click to Play Video - Part 2 Podcast Summary - Xela Global (25.0K)
eMarketing: Sandy Gerber, Partner and Marketing Strategist, 3 Degrees West Marketing Communications Inc., talks about the power and function of eMarketing. <a onClick="window.open('/olcweb/cgi/pluginpop.cgi?it=gif::::/sites/dl/free/0070984948/484191/qtplay.gif','popWin', 'width=69,height=88,resizable,scrollbars');" href="#"><img valign="absmiddle" height="16" width="16" border="0" src="/olcweb/styles/shared/linkicons/image.gif"> (0.0K)</a> Click to Play Video Podcast Summary - 3 Degrees West (24.0K)
What's in a Name?: Denis Cote, Vice President, Marketing, belairdirect, talks about the importance of branding and how to re-brand a service. <a onClick="window.open('/olcweb/cgi/pluginpop.cgi?it=gif::::/sites/dl/free/0070984948/484191/qtplay.gif','popWin', 'width=69,height=88,resizable,scrollbars');" href="#"><img valign="absmiddle" height="16" width="16" border="0" src="/olcweb/styles/shared/linkicons/image.gif"> (0.0K)</a> Click to Play - Part 1 <a onClick="window.open('/olcweb/cgi/pluginpop.cgi?it=gif::::/sites/dl/free/0070984948/484191/qtplay.gif','popWin', 'width=69,height=88,resizable,scrollbars');" href="#"><img valign="absmiddle" height="16" width="16" border="0" src="/olcweb/styles/shared/linkicons/image.gif"> (0.0K)</a> Click to Play - Part 2 Podcast Summary - Belairdirect (25.0K)
Fox 40 Whistle - Running Case: Ron Foxcroft, founder and CEO of Fox 40 International, Inc. This material relates to the Running Case for Crane's 7th Canadian Edition. Please see the associated Running Case materials on the Cases and Case Solutions web pages. The Fox 40 whistle is included in the Instructor's Survival Kit and there are several activities based on the Fox 40 whistle in Chapter 3's ISK Activities Guide. <a onClick="window.open('/olcweb/cgi/pluginpop.cgi?it=gif::::/sites/dl/free/0070984948/484191/qtplay.gif','popWin', 'width=69,height=88,resizable,scrollbars');" href="#"><img valign="absmiddle" height="16" width="16" border="0" src="/olcweb/styles/shared/linkicons/image.gif"> (0.0K)</a> Click to Play - Part 1 <a onClick="window.open('/olcweb/cgi/pluginpop.cgi?it=gif::::/sites/dl/free/0070984948/484191/qtplay.gif','popWin', 'width=69,height=88,resizable,scrollbars');" href="#"><img valign="absmiddle" height="16" width="16" border="0" src="/olcweb/styles/shared/linkicons/image.gif"> (0.0K)</a> Click to Play - Part 2 <a onClick="window.open('/olcweb/cgi/pluginpop.cgi?it=gif::::/sites/dl/free/0070984948/484191/qtplay.gif','popWin', 'width=69,height=88,resizable,scrollbars');" href="#"><img valign="absmiddle" height="16" width="16" border="0" src="/olcweb/styles/shared/linkicons/image.gif"> (0.0K)</a> Click to Play - Part 3 <a onClick="window.open('/olcweb/cgi/pluginpop.cgi?it=gif::::/sites/dl/free/0070984948/484191/qtplay.gif','popWin', 'width=69,height=88,resizable,scrollbars');" href="#"><img valign="absmiddle" height="16" width="16" border="0" src="/olcweb/styles/shared/linkicons/image.gif"> (0.0K)</a> Click to Play - Part 5 Dave Foxcroft, Executive Vice President and COO of Fox 40 International, Inc. <a onClick="window.open('/olcweb/cgi/pluginpop.cgi?it=gif::::/sites/dl/free/0070984948/484191/qtplay.gif','popWin', 'width=69,height=88,resizable,scrollbars');" href="#"><img valign="absmiddle" height="16" width="16" border="0" src="/olcweb/styles/shared/linkicons/image.gif"> (0.0K)</a> Click to Play - Part 5
Ecological Campaign: Sheldon Gasee, Retail Consumer Marketing Manager for the Clorox Company of Canada talks about the Ecological Campaign. This material relates to the ISK activities for Chapter 17. <a onClick="window.open('/olcweb/cgi/pluginpop.cgi?it=gif::::/sites/dl/free/0070984948/484191/qtplay.gif','popWin', 'width=69,height=88,resizable,scrollbars');" href="#"><img valign="absmiddle" height="16" width="16" border="0" src="/olcweb/styles/shared/linkicons/image.gif"> (0.0K)</a> Click to Play Video Podcast Summary - Clorox (20.0K)