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Campaigns in the 21st Century
Richard Semiatin, American University
Polling
Web Links
Gallup Poll News Service
(http://www.gallup.com/poll/)
News and analysis on recent polls.
Polling 101
(http://www.ropercenter.uconn.edu/pom/polling101.html)
Online course on the basics of political polling from the Roper Center.
PollingReport.com
(http://www.pollingreport.com/)
An independent, nonpartisan resource on trends in American public opinion.
Focus Group Research in American Politics
(http://www.pollingreport.com/focus.htm)
Article on the benefits of political focus group research vs. quantitative research.
2005 McGraw-Hill Higher Education
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