McGraw-Hill OnlineMcGraw-Hill Higher EducationLearning Center
Student Center | Instructor Center | Information Center | Home
Business Around The World
IBOnline
Link to MORE
Updates
Career Corner
Guide to Electronic Research
Feedback
Help Center


Business: A Changing World, 4/e
O.C. Ferrell, Colorado State University
Geoffrey Hirt, DePaul University

Student Center

Contents:

Chapter 1: The Dynamics of Business and Economics
Chapter 2: Business Ethics and Social Responsibility
Chapter 3: Business in a Borderless World
Chapter 4: Managing Information Technology and E-Business
Chapter 5: Options for Organizing Business
Chapter 6: Small Business, Entrepreneurship, and Franchising
Chapter 7: The Nature of Management
Chapter 8: Organization, Teamwork, and Communication
Chapter 9: Production and Operations Management
Chapter 10: Motivating the Workforce
Chapter 11: Managing Human Resources
Chapter 12: Customer-Driven Marketing
Chapter 13: Dimensions of Marketing Strategy
Chapter 14: Accounting and Financial Statements
Chapter 15: Money and the Financial System
Chapter 16: Financial Management and Securities Markets


McGraw-Hill/Irwin