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Chapter Outline
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Chapter Introduction
  1. September 11, 2001
    1. America's knowledge of Afghanistan
    2. Public influence on Bush's actions
  2. Public opinion's important rolethe will of the people
  3. Chapter theme: public opinion is powerful but inexact
  4. The chapter's main points:
    1. Public opinion consists of views of ordinary citizens that are openly expressed
    2. Individuals acquire political opinions through the process of political socialization
    3. Americans' opinions are shaped by frames of reference, including ideology, group attachments, partisanship, and political culture
    4. Public opinion influences government but usually doesn't determine its action
The Nature of Public Opinion
  1. Defining Public Opinion
    1. America-- A nation of many "publics"
    2. Opinions lacking on some issues
    3. Majority opinion might exist only on a few broad issues
    4. Public opinion affected the Vietnam War
    5. Government by Majority Opinion?
  2. How Informed Is Public Opinion?
The Measurement of Public Opinion
  1. Section Introduction
    1. A time-honored method of interpreting public opinion is election returns
    2. Letters to the editor and congressman is also another way the public expresses it opinions
    3. Public opinion is intangible and must be assessed indirectly
  2. Public Opinion Polls
    1. Polls use a "sample" to estimate views of a "population"
    2. Poll accuracy is measured in terms of "sampling error"
  3. Problems with Polls
    1. Mathematical estimations of poll accuracy require a probability sample
    2. Some polls are not based on probability sampling, such as "people-in-the-street" interviews
    3. Polls can also be misleading if they include poorly worded questions or ask people about remote topics
    4. Despite sources of error, polls and surveys are the most relied-upon method of measuring public opinion
Political Socialization: How Americans Learn Their Politics
  1. Section Introduction
    1. The learning process by which people acquire their political opinions, beliefs, and values is called political socialization
    2. For most Americans, the socialization process starts in the family with exposure to the political loyalties and opinions of parents
  2. The Process of Socialization
    1. Socialization is a lifelong process
    2. Primary and structuring tendencies
    3. The age-cohort tendency (among younger citizens)
  3. The Agents of Political Socialization
    1. The Family: Children accept parents' views
    2. The School: Builds support for nation, civic obligations
    3. The Mass Media: News coverage can affect people's political perceptions
    4. Peers: Many people trust their friends, neighbors, co-workers
    5. Churches: Important source of politically relevant attitudes
    6. Political Leaders and Political Institutions: Shape political debate through symbols
Frames of Reference: How Americans Think Politically
  1. Section Introduction
    1. The ways in which citizens think politically provide clues about the way in which public opinion is likely to affect government
    2. It is important to understand how the people think politically - a shared frame of reference can bring citizens together in the pursuit of a common goal
  2. Cultural Thinking: Common Ideas
    1. Commitment to principles such as individualism, equality, self-government
    2. There are limits, of course, to the degree to which Americans' basic beliefs shape their policy opinions
  3. Ideological Thinking: The Outlook for Some
    1. Commentators on public opinion in the United Sates often use such ideological words as liberal and conservative in describing how ordinary citizens think about political issues
    2. Although ideological terms are often used to describe mass publics, they do not accurately describe how most people think about politics
      1. Nevertheless, analysts sometimes find it useful to measure the public's ideological tendencies
    3. Ideological classifications
      1. Conservatives: Favor government action in upholding social values, but not in distributing economic benefits
      2. Liberals: Favor government action in distributing economic benefits, but not in upholding social values
      3. Populists: Favor government action both in distributing economic benefits and in upholding social values
      4. Libertarians: Oppose government action in distributing economic benefits and in upholding social values
      5. Conservatives are the largest group (31 percent in 1997)
  4. Group Thinking: The Outlook of Many
    1. Religion: Differences among groups on abortion, welfare issues, prayer
    2. Class: Lower-income Americans more supportive of social welfare programs
    3. Region: Due to mobility, regional differences have declined, but some persist
    4. Race and Ethnicity: Whites and African Americans differ on integration, crime, welfare
    5. Gender: Women and men differ on welfare and state-sponsored force
    6. Age: Young and old differ on public school funding, programs for retirees
    7. Cross-Cutting Cleavages:  Although group loyalties can have a powerful impact on people's opinions, their influence is diminished when identification to one group is offset by identification with other groups
  5. Partisan Thinking: The Line That Divides
    1. Party identification"a person's ingrained sense of loyalty to a political party"
    2. Recent studies have shown that party loyalties are more fluid that previously believed
      1. Party loyalties can be influenced by issues and candidates of the moment
    3. Partisanship affects perceptions of issues
    4. Partisanship is a strong force, but its influence is declining
The Influence of Public Opinion on Policy
  1. Page and Shapiro: U.S. officials are reasonably responsive to public opinion
  2. Is government sufficiently responsive to public opinion?







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