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Rhetorical Criticism and Theory in Practice
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Finding the Gold: Reading and Using Academic Rhetorical Research
Rhetorical Criticism and Theory in Practice Book Cover

Learning Objectives

1.

You should be able to identify the differences between a JFS and a JFA in the setup material of a published rhetorical analysis.

2.

You should be able to identify the differences between an internal JFS and an external JFS in the setup material of a published rhetorical analysis.

3.

You should be able to identify the differences between an internal JFA and an external JFA in the setup material of a published rhetorical analysis.

4.

You should be able to identify and discuss the differences between, and among, a message, an artifact, communication, and a public message.

5.

You should be able to identify a research question (even if it is only implied) in the setup material of a published rhetorical analysis.

6.

You should be able to identify the method used in the setup material of a published rhetorical analysis.

7.

You should be able to identify, label, and understand the use of the JFS, JFA, research question, and method as the foundation of analysis in published rhetorical criticism articles.

8.

You should be able to "find the gold" in the analysis of a rhetorical criticism article by recognizing and being able to "translate" key claims and understandings into everyday life language.

9.

You should be able to begin to use knowledge, insights, and perspectives found in published rhetorical analysis research to initiate your own research.

10.

You should be able to begin to use knowledge, insights, and perspectives found in published rhetorical analysis research to build awareness about message creation you can later use as a professional.