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How to Design and Evaluate Research in Education Book Cover
How to Design and Evaluate Research in Education, 5/e
Jack R. Fraenkel, San Francisco State University
Norman E. Wallen, San Francisco State University

Survey Research

Chapter Outline


What is a Survey?

Why are Surveys Conducted?

Types of Surveys

Cross-Sectional Surveys
Longitudinal Surveys

Survey Research and Correlational Research

Steps in Survey Research

Defining the Problem
Identifying the Target Population
Choosing the Mode of Data Collection
Selecting the Sample
Preparing the Instrument
Preparing the Cover Letter
Training Interviewers
Using an Interview to Measure Ability

Nonresponse

Total Nonresponse
Item Nonresponse

Problems in the Instrumentation Process in Survey Research

Evaluating Threats to Internal Validity In Survey Research

Data Analysis in Survey Research

An Example of Survey Research

Analysis of the Study

Purpose/Justification
Definitions
Prior Research
Hypotheses
Data Analysis
Results
Discussion