HelpFeedback
Global Business Today
Information Center
Table of Contents


Global Business Today, 3/e

Charles L. W. Hill, University of Washington

ISBN: 0072537892
Copyright year: 2004

Table of Contents



Part I: Globalization

Chapter 1: Globalization

Part II: Country Differences

Chapter 2: Country Differences in Political Economy
Chapter 3: Differences in Culture

Part III: Cross-Border Trade and Investment

Chapter 4: International Trade Theory
Chapter 5: The Political Economy of International Trade
Chapter 6: Foreign Direct Investment
Chapter 7: Regional Economic Integration

Part IV: Global Money System

Chapter 8: The Foreign Exchange Market
Chapter 9: The Global Monetary System

Part V: Competing in a Global Marketplace

Chapter 10: Global Strategy
Chapter 11: Entering Foreign Markets
Chapter 12: Exporting, Importing, and Countertrade (new!)
Chapter 13: Global Marketing and R&D
Chapter 14: Global Manufacturing and Materials Management
Chapter 15: Global Human Resource Management


To obtain an instructor login for this Online Learning Center, ask your local sales representative. If you're an instructor thinking about adopting this textbook, request a free copy for review.