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Chapter Outline
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Audience-Centeredness
Your Classmates as an Audience
The Psychology of Audiences
Demographic Audience Analysis

    Age

    Gender

    Sexual Orientation

    Racial, Ethnic, and Cultural Background

    Religion

    Group Membership

Situational Audience Analysis

    Size

    Physical Setting

    Disposition Toward the Topic

    Disposition Toward the Speaker

    Disposition Toward the Occasion

Getting Information About the Audience

    Interviewing

    Questionnaires

Adapting to the Audience

    Audience Adaptation Before the Speech

    Audience Adaptation During the Speech








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