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Objectives
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After reading this chapter, you should be able to:
Choose a topic for a speech.
Narrow the topic to make it manageable.
Assess whether the topic is appropriate for the audience, you, and the speech occasion.
State a general purpose for your speech.
Distinguish between an informative speech and a persuasive speech.
State a specific purpose for your speech.
State a central idea for your speech.
Make some inferences about your audience's knowledge, attitudes, and interests.







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