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Chapter Objectives
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Explain the role of value chain management in achieving superior quality, efficiency, and responsiveness to customers.

Describe what customers want, and explain why it is so important for managers to be responsive to customer needs.

Explain why achieving superior quality in an organization's operations and processes is so important.

Describe the challenges facing managers and organizations that seek to implement total quality management.

Explain why achieving superior efficiency is so important.

Differentiate among facilities layout, flexible manufacturing, just-in-time inventory, and process reengineering.







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