| CASE STUDY Midtown State University (A) | 365 |
| Small Group Presentations to an Audience | 366 |
| Panel Discussions | 366 |
| Symposium Presentations | 366 |
| Forum Discussions | 367 |
| PRACTICAL TIPS | 367 |
| Preparing an Oral Presentation | 368 |
| Determine Your Purpose | 368 |
| Determine Your Topic | 368 |
| Analyze Your Audience | 369 |
| Gather Supporting Materials | 369 |
| Organize Your Materials | 371 |
| Prepare Your Visual Aids | 372 |
| Practice, Practice, Practice Your Delivery | 373 |
| THE SYSTEMS APPROACH | 373 |
| EXERCISES | 373 |
| 1. Final Panel Discussion Assignment | 373 |
| 2. A Gift of Positive Feedback | 374 |
| READINGS: Overview | 374 |
| Reading 9.1 Searching the Internet, Stephen E. Lucas | 374 |
| Reading 9.2 The Message, Stewart L. Tubbs and Sylvia Moss | 381 |
| CASE STUDY Midtown State University (B) | 389 |