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1

Define what is meant by the term availability heuristic. Knowing that we act on thoughts that we believe represent certain groups--negative thoughts about any race, age, or gender could lead to our developing a prejudice about that group. The media draws tragic events to our attention on a daily basis. If we believe these events to be true, we develop availability heuristics and use this information to guide future decision making (i.e., people froze while hiking, I shouldn't hike anymore). Awareness can prevent this by allowing us to assess what the real risks in a situation are and not rely on heuristics.
2

In what ways might prototypes for the category "vehicle" differ between tribe members living in a rural African village and people living in an urban, Western city.







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