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1 | |
Newsreels in the 1930's mostly covered stories like parades and residual news like floods because |
| | A) | there was a huge influx of these events at the time |
| | B) | the public was mostly only interested in this type of news at the time |
| | C) | it was expensive and time consuming to set up a film crew |
| | D) | the Depression meant film companies had to conserve expensive film stock |
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2 | |
The Biltmore Agreement between the newspaper and radio industries proved to be ineffectual because it did not forbid |
| | A) | news sponsored by advertisers |
| | B) | radio broadcasts at the dinner hour |
| | C) | using bulletins from the wire services |
| | D) | discussions about the news on radio |
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3 | |
Radio delivered more accurate news than the newspapers did in covering the story of |
| | A) | the bombing of Pearl Harbor |
| | B) | the 1948 presidential election |
| | C) | the end of WWII |
| | D) | none of the above |
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4 | |
In TV news, the term "stringer" refers to |
| | A) | a mobile news unit |
| | B) | an independent freelance journalist |
| | C) | a visionary TV executive |
| | D) | the person who sits at a desk and recites the news |
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5 | |
The phrase "credibility gap" was coined to describe |
| | A) | the difference between Eugene McCarthy's false evidence and the truth |
| | B) | the public's distaste at the networks' suppressing a broadcast of Senate Hearings on Vietnam |
| | C) | the difference between what TV networks told the public and what the Johnson administration wanted them to |
| | D) | the difference between what the Johnson administration claimed and what the public believed was true |
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6 | |
Which of the following was the earliest form of news on demand? |
| | A) | videotext |
| | B) | Nexis |
| | C) | the World Wide Web |
| | D) | BBS's |
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7 | |
_________________ would find news items of interest to a user, and either deliver them by e-mail, or provide them on a separate web page. |
| | A) | clippings services |
| | B) | linking services |
| | C) | News tickers |
| | D) | personalized news services |
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8 | |
The news value of _______________means that news has to have an impact on its audience, or at least a large proportion of its intended audience. |
| | A) | interest |
| | B) | prominence |
| | C) | importance |
| | D) | timeliness |
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9 | |
Which of the following TV news professionals work as behind-the-scenes , off screen reporters who do interviews, research, and news writing? |
| | A) | anchors |
| | B) | correspondents |
| | C) | field producers |
| | D) | technical specialists |
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10 | |
The term ______________refers to a subtle form of slanting stories through story and photo placement captions, and unconscious language choices. |
| | A) | centrist bias |
| | B) | creeping bias |
| | C) | conservative bias |
| | D) | liberal bias |
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11 | |
According to the text, a problem with the practice of news organizations of calling in experts and pundits to speak about a news story is |
| | A) | the network never uses an expert more than once |
| | B) | the public is bored by listening to their opinions |
| | C) | these experts often have phony credentials |
| | D) | these experts often have a less than objective viewpoint |
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12 | |
Edward R. Murrow's documentary "The Case Against Milo Radulovich A0589829" was created to expose |
| | A) | the treatment of prisoners of war in Vietnam |
| | B) | the threat of Communist sympathizers to American society |
| | C) | the true motives and techniques of McCarthyism |
| | D) | the mistreatment of migrant farm workers. |
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13 | |
The first live, 24 hour, all news cable network was |
| | A) | MSNBC |
| | B) | CNN |
| | C) | Fox |
| | D) | TBS |
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14 | |
As of September, 2003, the most popular online news service was |
| | A) | New York Times Digital |
| | B) | CNN.com |
| | C) | MSNBC.com |
| | D) | ABC News Digital |
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15 | |
The term "news values" refers to |
| | A) | the traditional defining characteristics of news |
| | B) | the percentage of the public that absorbs news from a particular source |
| | C) | the moral values that influence those who report the news |
| | D) | all of the above |
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