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1 |  |  According to the text, freedom of speech increases the controversial nature of media ethics because |
|  | A) | some countries don't encourage freedom of speech |
|  | B) | media ethics deals with voluntary conduct |
|  | C) | many people feel free to speak out against ethics |
|  | D) | none of the above |
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2 |  |  The founders of the Constitution considered media, and proposed the idea of objectivity; the practice of |
|  | A) | describing something according to one's own feelings |
|  | B) | describing an object in the same way one would describe an idea |
|  | C) | describing something according to the characteristics of the thing being described |
|  | D) | describing two sides of an argument in exactly the same way |
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3 |  |  In journalism, a hoax means specifically that a story |
|  | A) | is based in fact but has not been properly researched |
|  | B) | was selected with the goal of selling newspapers |
|  | C) | is a purposeful deception of the reading public |
|  | D) | is full of wit and humor |
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4 |  |  The _____________ established a code of ethics for programs and commercials in 1929. |
|  | A) | Federal Communications Commission |
|  | B) | Federal Trade Commission |
|  | C) | National Association of Broadcasters |
|  | D) | National Broadcasting Corporation |
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5 |  |  The journalist Edward R. Murrow helped end blacklisting during the 1950's by |
|  | A) | suing Sen. McCarthy for libel |
|  | B) | exposing Sen. McCarthy as a communist |
|  | C) | encouraging executives to hire the blacklisted artists. |
|  | D) | showing footage of Sen. McCarthy using rumor and innuendo to smear people |
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6 |  |  According to the text, the digital era has raised media ethics issues related to |
|  | A) | the superiority of Internet journalists over print journalists |
|  | B) | the fact that not everyone has access to the Internet |
|  | C) | the Internet supplies a constant stream of unlimited information |
|  | D) | all of the above |
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7 |  |  ______________ethics refers to an ethical orientation, which calls for codes of professional ethics that hold true regardless of situation or consequence. |
|  | A) | Situational |
|  | B) | Absolutist |
|  | C) | Relativist |
|  | D) | Philosophical |
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8 |  |  John Rawls' idea of the veil of ignorance states that |
|  | A) | ethical behavior is only possible if everyone is treated equally without regard to social stature of class |
|  | B) | the most important aspect of ethical behavior is an appreciation that the moral quality of action varies from one situation to another |
|  | C) | people should continually look for principles that hold true in all situations, and will therefore apply universally |
|  | D) | none of the above |
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9 |  |  ______________ proposed that ethical behavior was based on a golden mean, a midpoint between two extremes. |
|  | A) | Plato |
|  | B) | Aristotle |
|  | C) | Alexander the Great |
|  | D) | Immanuel Kant |
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10 |  |  Machiavelli's idea that "the ends justifies the means," means that |
|  | A) | ethical behavior is that which generates the greatest good for the greatest number of people |
|  | B) | you must do whatever you are able to, to save others before yourself |
|  | C) | there is truly no way to serve your own purposes and still be ethical |
|  | D) | if your cause is ethical, then any methods you use to achieve your goal is also ethical |
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11 |  |  Following a guideline for truthtelling can be complicated for journalists because |
|  | A) | advertisers sometimes play fast and loose with the truth |
|  | B) | many journalists have no interest in adhering to the truth |
|  | C) | it is sometimes hard to agree on what the truth is |
|  | D) | they are trying to tell an artistic truth, rather than a historical truth. |
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12 |  |  Which of the following media ethics controversies pertains to the idea that the outside activities of a media professional may influence the reality that is presented to the public? |
|  | A) | stereotyping |
|  | B) | accountability |
|  | C) | conflict of interest |
|  | D) | investigative fraud |
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13 |  |  The term "checkbook journalism" refers to the practice of |
|  | A) | paying a reporter to create a fictional story |
|  | B) | bribing a reporter to suppress an unflattering story |
|  | C) | paying the salaries of the staff of a tabloid |
|  | D) | paying for an actual news story |
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14 |  |  A(n) ____________is frequently assigned by a newspaper to oversee employees' ethical behavior and respond to reader complaints. |
|  | A) | news council |
|  | B) | ombudsman |
|  | C) | citizens group |
|  | D) | investigative journalist |
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15 |  |  According to the text, the majority of accountability for media practitioners comes from criticism on the part of |
|  | A) | professional organizations |
|  | B) | competitors |
|  | C) | the public |
|  | D) | professional journals |
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