O.C. Ferrell,
Colorado State University Geoffrey A. Hirt,
DePaul University Linda Ferrell,
University of Wyoming
ISBN: 0072973587 Copyright year: 2006
Proven Features
Ferrell and Hirt integrate the seven perspectives that are changing the
world of business are emphasized throughout the complete teaching package.
These current business challenges are integrated into the text and in boxes
in each chapter. NEW Responding to Business Challenges, Consider Ethics
& Social Responsibility, Think Globally, Enhance Business Productivity,
Strive for Quality, Embrace Technology, and NEW Growing a Business boxes
highlight real, often familiar companies or businesses to help students gain
practical experience about business and focus on issues of concern in business
today.
Chapter-opening vignettes neatly encapsulate actual business issues students
will encounter as they read the chapter. A section in the EOC material called
"Revisit the World of Business" contains additional questions that
bring the student back to issues in the Opening Vignette after they've read
the chapter.
A Solve the Dilemma box in each chapter gives students an opportunity to
think creatively in applying chapter concepts to hypothetical situations that
could occur in the real world.
"Explore Your Career Options" box appear at the end of each chapter
and provide students with information about career planning and specific business
career opportunities.
Rich end-of-chapter material has been designed to help students apply chapter
concepts. This includes: Review Your Understanding (Summary of Chapter
Objectives); Learn the Terms; Check Your Progress; Revisit
the World of Business; Get Involved; Build Your Skills (team
activities); eXtreme Surfing (see new features above); and See it
for Yourself Video Cases.
Role-playing exercises appear at the end of each of the text's six parts.
These exercises were developed specifically for Business: A Changing World
to provide an opportunity for the development of critical thinking through
team decision making. The overview of each role-play exercise can be found
at the end of each part, while the roles and instructions for using and evaluating
the exercises are located in the Instructor's Manual and on the instructor's
portion of the Ferrell/Hirt/Ferrell Web site.
To obtain an instructor login for this Online Learning Center, ask your local sales representative.
If you're an instructor thinking about adopting this textbook, request a free copy for review.