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Global Communication and Technology


When you have completed Chapter 7, you will be able to:
  • Recognize and critique global communication styles.
  • Practice exploring nonverbal cues for unspoken cultural meanings or micromessages.
  • Connect outward business behaviors with culturally held values, assumptions, life experiences, and concepts of self-awareness.
  • Rewrite low-context communications for high-context communicators.
  • Apply the major concepts of authenticity, the Platinum Rule, and cultural informants.
  • Choose between indirect and direct communication styles when communicating globally.
  • Plan a global conference call.
  • Send a global e-mail.










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