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Baye Managerial Econ and Busin
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Student Edition
Instructor Edition
Managerial Economics & Business Strategy , 5/e

Michael Baye, Indiana University-Bloomington

ISBN: 0072983892
Copyright year: 2006

Sample Case Study



Each copy of the Baye text comes with a data CD that includes ten full-length cases covering a wealth of important business issues involving competitive strategy and pricing issues. Firms that are discussed in the cases include American Airlines, Deutsche Telekom, Heinz, Kodak, Microsoft, NASDAQ, Playmobil, Staples, Visa, and Worldcom.

Sample Case Study (218.0K)


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