McGraw-Hill/Irwin is pleased to announce the release of Marketer’s Showdown, a new, web-delivered, interactive video case program that puts students in the middle of dynamic marketing strategy decision-making, alongside real marketers.

Marketer’s Showdown allows instructors to assign up to nine cases, focusing on up-to-the-minute marketing issues faced by companies within the music, automotive, and soft drink industries, covering virtually every concept taught in a Principles of Marketing course.

Marketer's Showdown is available with purchase of Online Learning Center Premium Content.

Vix Records: Fidelity Freefall.

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Click here to load the Marketer's Showdown Demo.

Once the demo has loaded, you can completely explore the module:
Vix Records: Fidelity Freefall.