This best selling text analyzes the major communication theories at a level appropriate for both lower and upper level courses. The material is presented in a coherent manner and strikes a balance between humanistic, scientific, classical, and contemporary theories.
This Online Learning Center is designed to help you succeed in your course. Chapter-specific content such as Multiple Choice quizzes, Essay Questions, and Crossword Puzzles can be accessed by choosing from the chapter drop-down menu on the left. Course-wide content such as the Glossary and Theory Archive can be accessed by choosing from the list on the left. To view all the contents of this website, visit its Site Map.
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