Managing Product and Service Development: Text and Cases
Stefan H. Thomke,
Harvard Business School
ISBN: 0073023019 Copyright year: 2007
Supplements
Instructor Supplements
Instructor's Manual (10 digit ISBN: 0-07-326750-3 13 digit ISBN: 9780-07-326750-0) with comprehensive case notes included
Microsoft® PowerPoint® presentations
Textbook Website that follows the text chapter-by-chapter. Website content is ancillary and supplementary germane to the textbook, as students read the book, they can go online to take review material, or work through interactive exercises. The website can be delivered in different ways – professors and students can access them directly, or via the McGraw-Hill PageOut® product.
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