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Entrepreneurship and Innovation


Chapter 8 Key Objectives
  • Distinguish between an entrepreneurship and a small business.
  • Develop the negotiation, networking, and leadership skills needed to be a successful entrepreneur.
  • Recognize why entrepreneurships fail.
  • Analyze the advantages and disadvantages of the legal forms of enterprises: proprietorships, partnerships, and corporations.
  • Know how to raise capital through debt and equity financing and recognize the merits of each approach.
  • Note the alternative forms of entrepreneurship, such as franchising, spin-offs, and intrapreneurships.
  • Find ways to encourage innovation in any organization.







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