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Multiple Choice Quiz
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1.
The ____________ process includes the physical handling and distribution of goods, the passage of ownership (title), and the buying and selling negotiations between producers and middlemen and between middlemen and customers.
A)marketing
B)logistics
C)distribution
D)shipping
E)transportation
2.
Under the traditional distribution structure in international marketing, which of the following controls a fixed supply of goods that are sold at high prices to a small number of affluent customers?
A)exporter
B)manufacturer
C)importer
D)a government broker
E)cartel
3.
Under the Japanese system of distribution, the government has put in place a series of laws that are designed to protect the foundation to the distribution system -- the:
A)manufacturer.
B)wholesaler.
C)Norazi.
D)small retailer.
E)none of the above
4.
Control in the distribution channel is maintained by all of the following EXCEPT:
A)mandated retail pricing.
B)inventory financing.
C)cumulative rebates.
D)merchandise returns.
E)promotional support.
5.
In China, it is illegal to compete with the Chinese postal service. Hence, FedEx and DHL have found that their traditional channel of distribution has been:
A)blocked.
B)outlawed.
C)closed except through bribery.
D)demolished.
E)determined to be non-existent.
6.
Who do agent middlemen represent with respect to title flow?
A)themselves
B)the principal rather than themselves
C)the broker
D)the international logistics system
E)none of the above
7.
Cindy Brown would like to export her company's products abroad; however, she has no skill in the area, no export department, and expects to do only a small volume of exporting at present. Which of the following should Cindy use given the circumstances as stated?
A)a trading company
B)a complementary marketer
C)a selling group
D)an export management company
E)a Webb-Pomerene Export Association
8.
Which of the following pieces of legislation allows U.S. firms that produce similar products to band together to form export trading companies to distribute their goods without the penalty of violating monopoly practices?
A)Export-Import Banking Act
B)Export Trading Company Act
C)International Trade and Exporting Act
D)Simm's Trading Company Act
E)none of the above
9.
General Electric has been distributing merchandise from other suppliers for many years. Another name for this piggybacking marketing technique is:
A)partnership marketing.
B)side transaction marketing.
C)relationship marketing.
D)complementary marketing.
E)none of the above.
10.
Which of the following forms of agent has a short-term relationship with a company, covers only one or two markets, and operates on a straight commission basis?
A)Export management company
B)Manufacturer's export agent
C)Export merchant
D)Norazi
E)Export jobber
11.
____________ deal mostly in commodities; they do not take physical possession of goods but assume responsibility for arranging transportation. Because this person works on a job-lot basis, they do not provide a particularly attractive distribution alternative for most producers.
A)Export management company
B)Manufacturer's export agent
C)Export merchant
D)Norazi
E)Export jobber
12.
Which of the following international distribution agents, brokers, or middlemen is known for dealing in contraband?
A)Comprador
B)Dealer
C)Export merchant
D)Norazi
E)Export jobber
13.
A ___________ conducts business within a foreign nation under an exclusive contract arrangement with the parent company. This middleman takes possession of goods, has a continuing relationship with buyers and sellers, and is good at providing market information.
A)Comprador
B)Dealer
C)Export merchant
D)Norazi
E)Export jobber
14.
There are two kinds of channel cost. One is the capital or investment cost of developing the channel. Which of the following would be the best description of the other form of channel cost?
A)promotion of the channel
B)elimination of waste
C)government lobbying
D)continuing cost of maintaining the channel
E)none of the above
15.
When using the Internet as a distribution channel, the e-vendor must be concerned with a variety of issues. Which of the following would not be among those issues?
A)culture
B)adaptation
C)local contact
D)promotion
E)All of the above are important issues for the e-vendor.







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