Consumer Behavior Information Center: Sample Chapter


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	Student Edition
	Instructor Edition

Consumer Behavior: Building Marketing Strategy, 10/e

Delbert I. Hawkins, University of Oregon
David L. Mothersbaugh, University of Alabama
Roger J. Best, University of Oregon

ISBN: 0073101370
Copyright year: 2007

Sample Chapter

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Chapter Five: The Changing American Society: Subcultures (1054.0K)

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