International Business: Competing in the Global Marketplace, 6/e
Charles W. L. Hill,
University of Washington
ISBN: 0073102555 Copyright year: 2007
What's New
New Chapter 4, Ethics in International Business! In the wake of the numerous ethical scandals that swept through the business world recently, greater emphasis is placed on this vitally important topic. Like the text, the chapter is both rigorous and practical, covering not only the foundations of ethics, but also how ethics informs strategy as well as "how-to" steps for implementing ethics into strategic operational decisions. T his chapter provides efficient coverage of ethics which is recommended by the Association to Advance Collegiate Schools of Business (AACSB). The coverage of the rise of the global capital market that was found in Ch. 4 of the previous edition has now moved to Ch. 10 and 11 based on reviewer feedback.
Enhanced technology package on this book's website includes 8 video cases, 6 interactive flash exercises based on the toughest IB concepts, a new Interactive Atlas, and the Global Business Plan Project which helps students create their own plan for launching a new global business venture.
Many new and revised chapter opening cases, closing cases, and end-of-part cases stimulate discussion and show how chapter material relates to actual business problems. New part-ending cases include "AIDS Drugs in South Africa", "Boeing versus Airbus: Two Decades of Trade Disputes", "Agricultural Subsidies and Development", and "The Russian Ruble Crisis and Its Aftermath." The part ending cases also have corresponding videos, some of which are new.
Updated GlobalEdge Research Tasks, created by Tunga Kiyak and Tom as Hult of the CIBER Center at Michigan State , are in each chapter. These exercises have been updated for the sixth edition and challenge students to solve problems similar to those faced by practicing international business managers and acquaint them with the tools and data real managers use and are ideal for web-based courses. Instructors are given solutions and the URL where the information is located.
To obtain an instructor login for this Online Learning Center, ask your local sales representative.
If you're an instructor thinking about adopting this textbook, request a free copy for review.