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Multiple Choice Quiz
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1.
The time, effort, and money spent to learn the rules of the game in a foreign business system are a form of pioneering cost.
A)True
B)False
2.
Firms using exporting as a means of serving a foreign market avoid the costs of setting up manufacturing operations in the host country, and may be in a position to achieve experience curve and location economies.
A)True
B)False
3.
Turnkey operations are popular because they completely eliminate the risk of creating a competitor.
A)True
B)False
4.
A joint venture is generally considered to be the most capital-intensive form of market entry.
A)True
B)False
5.
A key advantage of a Greenfield investment is that it gives the firm the ability to build the type of operation that it wants.
A)True
B)False
6.
A company that enters a foreign market before other foreign firms will be able to capitalize on
A)economies of scale
B)pioneering costs
C)first mover advantages
D)early entrant advantages
7.
If a firm wants to avoid the costs of establishing manufacturing operations in the host country, the firm should enter the market through
A)a wholly owned subsidiary
B)a joint venture
C)a turnkey project
D)exporting
8.
By establishing a ______ in a foreign market, a firm can control local marketing, sales, and service while simultaneously capitalizing on location advantages.
A)a turnkey project
B)a joint venture with a local enterprise
C)licensing arrangement
D)a wholly owned subsidiary
9.
Turnkey projects are common in all of the following industries except
A)pharmaceuticals
B)petroleum refining
C)chemicals
D)computer
10.
Firms wishing to avoid the risk of sharing proprietary information should avoid
A)wholly owned subsidiaries
B)exporting
C)joint ventures
D)turnkey operations
11.
_____ reduces the risk associated with licensing technological know-how.
A)licensing
B)cross-licensing
C)franchising
D)turnkey projects
12.
An arrangement whereby one firm sells a trademark to another company and insists that the buying company agree to strict rules as to how to do business is a ______ arrangement.
A)franchising
B)a joint venture
C)a strategic alliance
D)a turnkey operation
13.
If a company wants to share the development costs and/or risks of opening a foreign market, the firms should choose
A)a joint venture
B)a turnkey operation
C)exporting
D)licensing
14.
In a ______ the firm owns 100 percent of the stock.
A)turnkey arrangement
B)strategic alliance
C)joint venture
D)wholly owned subsidiary
15.
When a firm sets up a new operation in a foreign market, the new operation is referred to as
A)an acquisition
B)a turnkey operation
C)a Greenfield investment
D)a portfolio investment
16.
If a company's competitive advantage is based on technological competence, ________ will be the preferred means of entering a foreign market.
A)exporting
B)a joint venture
C)a licensing arrangement
D)a wholly owned subsidiary
17.
If a firm wants to quickly establish a sizeable presence in a foreign market, the firm should consider
A)exporting
B)a joint venture
C)a Greenfield investment
D)an acquisition
18.
Acquisitions fail for all of the following reasons except
A)the acquiring firm often overpays for the assets of the acquired firm
B)there is a clash of cultures between the acquiring and the acquired firm
C)anticipated synergies prove to be more significant than anticipated
D)there is inadequate pre-acquisition screening
19.
The advantage of a Greenfield investment over an acquisition is
A)the speed at which the Greenfield operation can be put into place
B)it gives the company the chance to build the subsidiary the way it wants
C)there are usually more unpleasant surprises than with acquisitions
D)they minimize the likelihood that another firm will preempt the market
20.
A good strategic alliance partner should have all of the following characteristics except
A)shared vision
B)the capabilities that the firm lacks
C)behavior that is not opportunistic
D)being a relative stranger to the firm
21.
The notion that a firm is "hollowed out" refers to
A)a company that has significantly cut its workforce in response to pressure to reduce costs
B)a company that has lost its competitive advantage via a strategic alliance with a predatory partner
C)a company that has streamlined its operations and shifted most production to offshore markets
D)a company that no longer participates in the key industry product lines but instead focuses on a few complementary products
22.
Firms that want to increase the probability of selecting a good strategic alliance partner should
A)avoid listening to third parties and make their own assessments
B)form a strategic alliance with a relatively unknown company
C)collect data on potential allies
D)find a partner without shared interests
23.
Building interpersonal relationships between managers of firms that are involved in a strategic alliance is known as
A)interpersonal value
B)relational capital
C)corporate culture
D)interpersonal harmony
24.
A company that is concerned that technology that should remain proprietary will be transferred to a strategic alliance partner should do all of the following except
A)wall off critical technology
B)establish contractual safeguards
C)seek credible commitments
D)avoid cross licensing agreements
25.
According to a study of strategic alliances by Hamel, Doz, and Prahalad, Western firms viewed alliances as _____ while their Japanese counterparts viewed alliances as ______.
A)cost sharing devices, risk sharing devices
B)cost sharing devices, opportunities to learn
C)opportunities to learn, cost sharing devices
D)opportunities to learn, risk sharing devices







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