 <![CDATA[<a onClick="window.open('/olcweb/cgi/pluginpop.cgi?it=jpg::::/sites/dl/free/0073102555/324678/overview_image02.jpg','popWin', 'width=NaN,height=NaN,resizable,scrollbars');" href="#"><img valign="absmiddle" height="16" width="16" border="0" src="/olcweb/styles/shared/linkicons/image.gif"> (1.0K)</a>]]> | Use the globalEDGE™ site (www.globaledge.msu.edu) to complete the following exercises:
- Locate and retrieve the most current ranking of global brands. Identify the criteria that are utilized in the ranking. Which country dominates the top 100 global brands list? Prepare a short report identifying the countries that possess global brands and the potential reasons for success.
- Identify the fifteen organizations with the highest research and development (R&D) expenditures in the world. Prepare a short report regarding the country of origin of the companies with the most R&D spending, as well as the distribution of R&D expenditures by industry.
|  <![CDATA[<a onClick="window.open('/olcweb/cgi/pluginpop.cgi?it=jpg::::/sites/dl/free/0073102555/324678/overview_image03.jpg','popWin', 'width=NaN,height=NaN,resizable,scrollbars');" href="#"><img valign="absmiddle" height="16" width="16" border="0" src="/olcweb/styles/shared/linkicons/image.gif"> (3.0K)</a>]]> |
