New Venture Creation: Entrepreneurship for the 21st Century, 7/e
Jeffry A. Timmons,
Babson College Stephen Spinelli,
Babson College
ISBN: 0073102792 Copyright year: 2007
Feature Summary
As always, we have included the latest data and updates on the significant changes in the whole new world of capital markets, the economy, and the banking environment that are relevant to entrepreneurs.
Chapter 6, The Business Plan, presents a complete business plan guide along with tips, practical advice, and know-how from successful entrepreneurs and investors on the development and presentation of the plan.
Study questions for each chapter are provided to enable the student to focus on key issues, test their knowledge, and organize important material and insights presented in the chapter.
Mind Stretchers at the end of each chapter pose some thought provoking ideas for readers allowing them to apply the material.
The Venture Opportunity Screening Exercises (VOSE) have been simplified and segmented into discreet exercises that can be used separately or in total. This change allows for maximum flexibility in the syllabus and when counseling individual students or mentoring field study projects.
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2007 McGraw-Hill Higher Education