Site MapHelpFeedbackOM on Site
OM on Site
(See related pages)

1. Internet retailers have been criticized for surprising customers with the total cost of a purchase late in the purchasing process after the customer has filled out several screens of checkout information. Customers want that information early, so they can make an intelligent purchase decision. Examine L.L. Bean, Lands End, and Eddie Bauer to see how early in the the purchasing process they inform their customers of the total cost.

a. Of the three retailers, which do you think provides the most clear message about total costs of an order?

b. Select one of the retailers and provide direction for improving how they communicate costs to customers.

2. IT Outsourcing, Inc. provides a variety of information-related services. The company promotes its ability to provide these services in a cost effective manner. Explore their website to find out how they are able to offer these services at low costs.

a. What services are offered by IT Outsourcing, Inc.?

b. Choose one service offered, and explain how it could reduce costs for a customer.








Operations Now, 3eOnline Learning Center

Home > Chapter 5 > OM on Site