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Endnotes
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  1. “Customers Move into the Driver's Seat,” BusinessWeek, October 4, 1999, pp. 103–106.
  2. “People Who Need People,” Wall Street Journal, February 12, 2001, p. R20.
  3. “Why Some Sony Gear Is Made in Japan—By Another Company,” Wall Street Journal, June 14, 2001, pp. A1, A10.
  4. Deloitte Research, Making Customer Loyalty Real (New York: Deloitte & Touche, 1999).
  5. “Can Car Dealers Keep the Profits Rolling?” BusinessWeek, January 14, 2002, p. 37.
  6. “Outsourcing: Make Way for China,” BusinessWeek, August 4, 2003.







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