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Key Terms
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debriefing  A session, conducted after an experimental session, in which participants are informed of any deception used and the reasons for the deception.
deception  A research technique in which participants are misinformed about the true nature and purpose of a study. Deception is ethical if the researcher can demonstrate that important results cannot be obtained in any other way.
generalization  Applying a finding beyond the limited situation in which it was observed.
nonrandom sample  A specialized sample of subjects used in a study who are not randomly chosen from a population.
population  All possible individuals making up a group of interest in a study. For example, all U.S. women constitute a population. A small proportion of the population is selected for inclusion in a study (see sample).
random sample  A sample drawn from the population such that every member of the population has an equal opportunity to be included in the sample.
role playing  Alternative to deceptive research that involves having participants act as though they had been exposed to a certain treatment.
sample  A relatively small number of individuals drawn from a population for inclusion in a study. See also population.
volunteer bias  Bias in a sample that results from using volunteer participants exclusively.







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