I. | Introduction |
II. | Demand |
| A. | Demand Shifters | | 1. | Income | | 2. | Prices of Related Goods | | 3. | Advertising
and Consumer Tastes | | 4. | Population | | 5. | Consumer
Expectations | | 6. | Other
Factors | B. | The Demand Function | C. | Consumer
Surplus |
|
III. | Supply |
| A. | Supply Shifters | | 1. | Input
Prices | | 2. | Technology
or Government Regulations | | 3. | Number of
Firms | | 4. | Substitutes
in Production | | 5. | Taxes | | 6. | Producer
Expectations | B. | The Supply Function | C. | Producer Surplus |
|
IV. | Market Equilibrium |
V. | Price Restrictions and Market
Equilibrium |
| A. | Price
Ceilings | B. | Price Floors |
|
VI. | Comparative Statics |
| A. | Changes
in Demand | B. | Changes
in Supply | C. | Simultaneous
Shifts in Supply and Demand |
|
VII. | Answering the Headline |
VIII. | Summary |
IX. | Key Terms and Concepts |
X. | Conceptual and Computational
Questions |
XI. | Problems and Applications |
XII. | Case-Based Exercises |
XIII. | Selected Readings |