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Chapter Quiz
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1
The framework of the classic managerial pyramid applies even in today's downsized, flattened, or nonhierarchical organizations.
A)True
B)False
2
Management information systems provide information and decision support techniques to analyze specific problems or opportunities.
A)True
B)False
3
Few business stakeholders expect easy or instant access to information or to Web-enabled self-service data analysis.
A)True
B)False
4
Data visualization systems represent complex data using interactive one-dimensional graphical forms, such as charts, graphs, and maps.
A)True
B)False
5
According to the text case, a supermarket performing a basket analysis discovered that diapers and milk sell well together on Thursdays.
A)True
B)False
6
According to the textbook case, Executive Information Systems, once used only at upper levels of the organization, are now used to provide decision-making tools at all levels of the organization.
A)True
B)False
7
The goal of AI is to develop computers that can simulate the ability to think, as well as see, hear, walk, talk, and feel.
A)True
B)False
8
According to the Real World case, the use of yield-management systems for hotel room pricing is common, but combining it with loyalty management programs is unusual.
A)True
B)False
9
Intelligent agent software uses Darwinian, randomizing, and other mathematics functions to simulate evolutionary processes that can generate increasingly better solutions to problems.
A)True
B)False
10
According to the textbook case, an NBA team has discovered that data analytics works very well, but the return on investment is very slow.
A)True
B)False
11
Increasingly, business professionals in self-directed teams, as well as business unit managers _______________ for their subunits of the company.
A)develop short- and medium-range plans
B)develop schedules and budgets
C)specify the policies, procedures, and business objectives
D)All of the choices are correct.
12
Linear programming, multiple regression forecasting, and capital budgeting models may be stored in a DSS model base in the form of _______________.
A)spreadsheet models or templates
B)statistical and mathematical programs
C)program modules
D)All of the choices are correct.
13
_______________ refers to the ability to look at the database from different viewpoints.
A)Consolidation
B)Drill-down
C)Slicing and dicing
D)Filtration
14
_______________ software analyzes vast stores of historical business data that have been prepared for analysis in corporate data warehouses and tries to discover patterns, trends, and correlations hidden in the data.
A)Goal seeking analysis
B)Optimization analysis
C)Data mining
D)Sensitivity analysis
15
The knowledge contained in knowledge bases frequently takes the form of any of the following except:
A)Tests
B)Best practices
C)Business solutions
D)Policies
16
According to the Real World case, the increase in the number of automated decisions in the financial and banking industries was prompted by all of the following except:
A)The widespread availability of online credit information and financial history
B)The need for differentiation through rapid customer service
C)The rapid growth of online financial services providers
D)Significant drops in the cost of high-speed Internet access
17
Which of the following is an example of a commercial application of a decision support application of AI?
A)Intelligent human-computer interface systems that can understand spoken language and gestures, and facilitate problem solving by supporting organization-wide collaborations
B)Natural language technology to retrieve any sort of online information in response to English questions
C)Database mining for marketing trend analysis, financial forecasting, maintenance cost reduction, and more
D)AI-based intranet and Internet systems that distill vast amounts of information into simple presentations
18
_______________ are statements that typically take the form of a premise and a conclusion. For example, IF John is an analyst, then he needs a workstation.
A)Rules
B)Cases
C)Frames
D)Objects
19
_______________ involves combining parts of several good processes.
A)An algorithm
B)Distilling
C)Selection
D)Mutation
20
According to the Real World case, the Hillman Group's new business intelligence system (BI) has one major problem – what is it?
A)The time lag makes it very slow.
B)It gives executives the wrong information.
C)Employees believe it invades their privacy.
D)The new system hasn't made the business better, only better informed.







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