David H. Marshall,
Millikin University Wayne W. McManus,
International College of the Cayman Islands Daniel F. Viele,
Webster University
ISBN: 0073379417 Copyright year: 2008
Feature Summary
What Makes Accounting: What the Numbers Mean Such a Powerful Learning Tool?
New Features:
Excel Problem Tutors: New Tutorials will be available on the OLC, which will show students how to use Excel while going through and End of Chapter problem step-by-step. These clips, recorded by the text authors will show students how to walk through a problem, while the author explains the onscreen details.
Updated EOC problems: A new batch of end of chapter problems have been refreshed and updated to bring originality to this important feature.
Updated Content: New content has been updated throughout the text. These topics include FASB standard 158, explanation within the Illustration of Trend analysis section, stock options exercised, and real world applications throughout the text.
Retained Features:
ROI Focus: Return on Investment (ROI) is one of the most important concepts applicable to business. The authors explain ROI early on, and the effects of various financial reporting practices that are explained in subsequent chapters are illustrated in a real-world context with reference to their impact on this key performance measure.
Managerial coverage is enhanced throughout the book with topics including Activity-Based Costing and Relevant Cost Decision Making, Cost Accounting in Service Organizations, Analysis of Investment Centers, and The Balanced Scorecard.
References to text website embedded in end-of-chapter section. These notes direct students to the online learning center that accompanies the text in order to take advantage of specific web-based materials as part of their study routine. These items include Self-Study Quizzes and Demonstration Problems.
Appendix with Intel Corporation’s complete 2006 annual report provides the basis for problem material that gives students hands-on experience using this important resource.
"Business in Practice” and “Business on the Internet” capsules continue to highlight various business procedures and their impact on financial statements.
Mini-cases at the end of each chapter provide the basis for a conceptual discussion of important topics from each chapter while presenting an opportunity for students to enhance writing skills. Many of these cases bring an enhanced ethical component to the text.
Excel spreadsheet problems allow students to work with and analyze financial data in a format commonly found in practice. The ready-made templates offer the convenience of e-mailing completed work to the Instructor.
As students progress through each chapter, “What Does It Mean?” questions periodically prompt them to test their comprehension following the presentation of key topics. What Does It Mean? Answers are provided in the end-of-chapter materials.
Capstone epilogue, “The Future of Accounting,” helps bring “the big picture” of accounting into focus. This section emphasizes the profession (AICPA vision project), business in general (e-commerce and other activities), technology (the Internet, Data Warehouses, etc.), and a user’s/manager’s role in information access (database queries and end-user computing).
Enhanced Student Online Learning Center includes free access to the Student Self-Study Guide and Working Papers. Students now have a wide range of additional self-study questions and quizzes to practice with as well as step-by-step tutorials to provide extra support.
Sarbanes-Oxley and Corporate Governance Coverage: Chapter 10 covers corporate governance issues and Sarbanes-Oxley, reinforcing the importance of annual report footnotes. This coverage also helps instructors integrate ethics into their courses.
Available with McGraw-Hill’s Homework Manager and Homework Manager Plus.
To obtain an instructor login for this Online Learning Center, ask your local sales representative.
If you're an instructor thinking about adopting this textbook, request a free copy for review.