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Self Quiz
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1
Which of the following best describes the primary strategic objective of human resource management?
A)decrease employee turnover
B)align the capabilities and behaviors of employees with the goals of the firm
C)introduce new services in order to obtain customer loyalty
D)make sure the retailer abides by all state and federal laws
E)supervise operations in all departments throughout the store
2
Another name for a retailer's sales or profits divided by its employee costs is:
A)human resource management
B)employee turnover
C)operations management
D)organizational management
E)employee productivity
3
Which of the following describe special human resource challenges facing retailers?
A)a chronic shortage of qualified sales associates
B)differences in work values, economic systems, and labor laws in international markets
C)emphasis on expense control to be profitable
D)the lack of experience and motivation of part-time employees needed for long hours and weekends
E)all of the above
4
When decision-making is centralized in corporate management, retailers:
A)have reduced costs
B)better meet the needs of customers in specific stores
C)involve department managers in the buying process
D)have better committed employees
E)hire fewer sales associates
5
The _________ is responsible for allocating merchandise and tailoring the assortment in several categories for specific stores in a geographical area.
A)buyer
B)merchandising planner
C)merchandise manager
D)category manager
E)divisional merchandise manager
6
Large retail chains can coordinate their buying and selling activities by:
A)eliminating the information systems
B)reducing turnover in sales associates
C)Rural communities
D)decentralizing the buying decisions
E)assigning employees to coordinating roles
7
Which of the following does NOT describe employment branding?
A)It is a marketing program that attracts the "best and brightest" potential employees.
B)It involves undertaking marketing research to understand what potential employees are seeking.
C)It involves developing a value proposition and an employment brand image.
D)It communicates the brand image to potential employees.
E)The marketing department is in charge of developing a marketing program targeted toward employees.
8
On payday, Jun received his weekly salary plus 2% of each sale he made during the pay period. This is an example of a:
A)bonus
B)benefit
C)commission
D)nonfinancial incentive
E)profit-sharing
9
Which of the following has the strongest effect on employees' actions?
A)direct supervision
B)compensation plans
C)organizational culture
D)commission
E)written policies
10
Why is managing diversity beneficial to a company?
A)It is the law.
B)It leads to a more homogenized workforce.
C)U.S. demographics reveal a more homogeneous population and companies should follow suit.
D)Retailers can better understand and respond to the needs of their customers.
E)All of the above.





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