 | Ethical and Legal Issues in Selling
SOME QUESTIONS ANSWERED IN THIS CHAPTER ARE: - Why do salespeople need to develop their own codes of ethics?
- Which ethical responsibilities do salespeople have toward themselves, their firms, and their customers?
- Do ethics get in the way of being a successful salesperson?
- Which guidelines should salespeople consider when confronting situations involving an ethical issue?
- Which laws apply to personal selling?
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