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Katz 3/e
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Student Edition
Instructor Edition
Entrepreneurial Small Business, 3/e

Jerome A. Katz, Saint Louis University
Richard P. Green II, Texas A&M University - San Antonio

ISBN: 0073381578
Copyright year: 2011

Supplements



Instructor's Supplements:

  • Instructor's Manual: Written by Susan Peters of California Polytechnic, the Instructor's Manual includes lecture outlines, chapter summary, descriptions of the text features, answers to end of chapter materials, additional activities, and references to relevant articles.
  • PowerPoint: Created by Brad Cox of Midlands Technical College. Included are figures from the text, lecture outline material, links to relevant information on the Internet, figures that expand on concepts in the book, and questions that can be used in class.
  • Test Bank: The Test Bank includes multiple-choice, true-false, and short answer questions, along with the correct answer and a rationale for the answer. The Test Bank is also available in a computerized version that allows you to add and edit questions.
  • Computerized Test Bank in EZ Test format: McGraw-Hill's EZ Test is a flexible and easy-to-use electronic testing program. The program allows instructors to create tests from book specific items. It accommodates a wide range of question types and instructors may add their own questions. Multiple versions of the test can be created and any test can be exported for use with course management systems such as WebCT, BlackBoard or PageOut. EZ Test Online is a new service and gives you a place to easily administer your EZ Test created exams and quizzes online. The program is available for Windows and Macintosh environments.

Videos (ISBN 0077267958) Each of the videos brings important concepts to life by taking viewers on a field trip of sorts to these companies and to hear directly from these entrepreneurs. Video cases and instructor notes are included on the OLC at www.mhhe.com/katzesb Sample videos include the live elevator pitch for Tim Hayden's VividSky product and longer clips  of footage on small business topics in the news from BusinessWeek TV.

Online Learning Center (OLC) www.mhhe.com/katzesb is a Web site that follows the text chapter-by-chapter. OLC content is ancillary and supplementary germane to the textbook, as students read the book, they can go online to take self-grading quizzes, review material, or work through interactive exercises.  The OLC for ESB 3e also includes several sample business plans, sample marketing plans, along with the SIFE and SBI appendices all for student reference. OLCs can be delivered multiple ways – professors and students can access them directly through the textbook website, through PageOut, or within a course management system (i.e. WebCT, Blackboard, TopClass, or eCollege.)

PageOut is McGraw-Hill's unique point-and click course Website tool, enabling you to create a full-featured, professional quality course Website without knowing HTML coding. With PageOut you can post your syllabus online, assign McGraw-Hill Online Learning Center or eBook content, add links to important off-site resources, and maintain student results in the online grade book. You can send class announcements, copy your course site to share with colleagues, and upload original files. PageOut is free for every McGraw-Hill/Irwin user and, if you're short on time, we even have a team ready to help you create your site!

Student Supplements:

<a onClick="window.open('/olcweb/cgi/pluginpop.cgi?it=jpg::::/sites/dl/free/0073381578/819109/businessplanpro_logo.jpg','popWin', 'width=NaN,height=NaN,resizable,scrollbars');" href="#"><img valign="absmiddle" height="16" width="16" border="0" src="/olcweb/styles/shared/linkicons/image.gif"> (2.0K)</a>

Business Plan Pro for students bundled with Katz (ISBN: 007801915X):
Available now through MHHE, the best selling business plan software is available now in a specially priced Business Plan Pro Academic Edition for student and classroom use. This is the same business plan software used and respected by hundreds of thousand of organizations-with a few limitations making this software appropriate for educational use.
***To comp Instructors with a copy of Business Plan Pro, ISBN: 0077352726

<a onClick="window.open('/olcweb/cgi/pluginpop.cgi?it=jpg::::/sites/dl/free/0073381578/819109/tegrity_logo.jpg','popWin', 'width=NaN,height=NaN,resizable,scrollbars');" href="#"><img valign="absmiddle" height="16" width="16" border="0" src="/olcweb/styles/shared/linkicons/image.gif"> (3.0K)</a>

Tegrity:
Tegrity Campus is a service that makes class time available all the time by automatically capturing every lecture in a searchable format for students to review when they study and complete assignments. With a simple one-click start and stop process, you capture all computer screens and corresponding audio. Students replay any part of any class with easy-to-use browser-based viewing on a PC or Mac.

For more information about Tegrity, simply visit the following website:
http://tegritycampus.mhhe.com/ , or contact your local MHHE book rep.

Online Learning Center (OLC) www.mhhe.com/katzesb is a Web site that follows the text chapter-by-chapter. OLC content is ancillary and supplementary germane to the textbook, as students read the book, they can go online to take self-grading quizzes, review material, or work through interactive exercises.

Included in the OLC, the following resources are available to students:

  • Chapter quizzes students can take to gauge their understanding of material covered in each chapter. Created by Glenda Orosco of Oklahoma State University Institute of Technology.
  • A selection of PowerPoint slides for each chapter. Created by Brad Cox of Midlands Technical College.
Entrepreneurial Small Business, 3e

To obtain an instructor login for this Online Learning Center, ask your local sales representative. If you're an instructor thinking about adopting this textbook, request a free copy for review.