(See related pages)
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| Social Judgment Theory and Advertising: | ||
| In addition to providing an overview of the theory, this page looks at the theory in the context of advertising. From the University of Arizona. ( http://www.ic.arizona.edu/~comm300/mary/interpersonal/Social_Judgement_Utne.html ) | ||
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| Theory Overview | ||
| Provides information and examples of concepts in the theory. From West Virginia University. ( http://www.as.wvu.edu/~sbb/comm221/chapters/judge.htm ) | ||
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| Robbers Cave Experiment: | ||
| The full text of Sherif's report on the Robbers Cave Experiment. First published in 1954, this work is a classic in regards to the theory. ( http://psychclassics.yorku.ca/Sherif/index.htm ) | ||
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| Muzafer Sherif: Biography | ||
| This biography of Muzafer Sherif contains information about his life and the development of Social Judgment Theory. ( http://fates.cns.muskingum.edu/~psych/psycweb/history/sherif.htm ) | ||
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