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True or False
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1
The central route of persuasion reflects careful thinking on the part of the person.
A)True
B)False
2
The peripheral route suggests people often accept messages without actively thinking about them.
A)True
B)False
3
A basic assumption of ELM is that people are motivated to embrace correct attitudes.
A)True
B)False
4
ELM maintains that as long as people have a personal stake in accepting or rejecting an idea, they will tend to be more influenced by what a message says than by the person who said it.
A)True
B)False





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