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Multiple Choice Quiz
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1
___________________ is the term that describes the search for knowledge.
A)Epistemology
B)Determinism
C)Interpretive research
D)None of the above is correct.
2
In Chapter Two, Griffin uses an ad to explain the differences between the objective and interpretive approaches to research. Which company is the ad about?
A)The United Way
B)NFL Football
C)MasterCard
D)Kidsfirst.com
3
One important way interpretive scholars differ from objective scholars is that interpretive scholars believe that truth
A)can be discovered through careful research.
B)is best understood from a religious point of view.
C)is mainly subjective, meaning multiple meanings or truths are possible.
D)is impossible to find.
4
In an experiment, the factor that is manipulated is known as the
A)dependent variable.
B)independent variable.
C)control.
D)truth variable.
5
The objective and interpretive approaches to theory differ
A)in starting point, method, and conclusion.
B)because objective approaches are concerned about expanding choice that comes from a focus on free will.
C)because interpretive approaches assume that there is more than one reality in the world.
D)b and c are correct.
E)a and c are correct.
6
Which of the following statements regarding objective approaches is true?
A)Objective approaches generally use a qualitative method.
B)Objective approaches attempt to find universal laws that explain human behavior in a variety of situations.
C)Objective approaches place no stock in any type of deterministic findings.
D)None of the above is correct.
7
According to Griffin's discussion about behavioral science, research hypotheses
A)are hunches about how the world works and can be tested.
B)can be tested.
C)temporarily commit researchers to a specific prediction.
D)All the above are correct.
8
In Marty Medhurst's interpretive approach to understanding the Peyton Manning advertisement, he uses
A)Weiss and Hovland's source credibility theory.
B)Kelmans theory of opinion change.
C)Aristotle's theory of rhetoric.
D)Burke's dramatist pentad.
9
Which of the following methods would an interpretive researcher most likely use?
A)surveys
B)textual analysis
C)ethnography
D)a and c
E)b and c
10
According to Griffin, the behavioral scientist usually describes human conduct as occurring because
A)humans have free will.
B)humans have conscious intent.
C)human actions are random
D)humans react to forces outside the individual's awareness.
11
Part of the Peyton Manning MasterCard advertisement's message is
A)MasterCard can help you achieve most goals.
B)that everyone makes mistakes.
C)support for your team is priceless.
D)All the above are correct.
12
Critical interpreters value the idea of emancipation, meaning that
A)the researchers work very hard to make sure their own world views do not influence the outcome/understanding of communicative experience.
B)determinism is not likely.
C)research is most valuable when it liberates people from oppression.
D)None of the above is correct.





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